Since both SEO and content writing are critical components of the puzzle, it’s critical to employ high-quality techniques for both to ensure increased traffic and interaction on your platform. Please contact us for more SEO writing tips if you have any questions about SEO, content, or how they work together.
1. Writing for Intended Audience
Many businesses create content for the wrong reasons. Write material that speaks to your target market’s needs or addresses their questions. Write SEO-friendly, interesting, and insightful content to establish yourself and your company as an industry expert, and do it better than your competitors.
2. Under One Roof
Hold your original content under your own domain name to get the credit and traffic your website deserves. If you have the chance to showcase other types of original material, such as videos, infographic, or white papers, make sure to embed them on your website and post them from there.
3. Punchy Headlines
You just have a few lines of text to make a major impact. Create headlines that are concise, intriguing, and include a variety of keywords. Make sure your meta-descriptions are interesting and expand on the subject of your story.
4. Keyword-rich Phrases
To let both your readers and the search engines know what your post is about, use important, keyword-rich phrases in your headlines and in your content. Stick to a more natural feel by using keywords thoughtfully and sparingly. Use blog tags to tag a few specific keywords for each article. Most general blogs are tagging capabilities built in.
5. Logical Posts
Using headlines to break up your content into smaller paragraphs allows for a quick read that keeps your readers engaged. The back-end organization is also essential for search engines.
6. Incorporate Visuals
Make your posts more visually appealing by including photographs. People are visual creatures. Using a picture with your blog post will make a significant impact. Also, promote your blogs through your other social media platforms.
7. Promoting through Social Media
Social networking is a powerful platform for expanding the content’s scope and encouraging sharing. Use engaging explanations and a call-to-action to promote each new article on social media platforms and in forums.
8. Use Google Authorship
All you need is a Google+ account to use Google Authorship to connect content to a specific author. As a result, your posts appear in search results as rich excerpts, complete with the author’s photo and the article title.
9. Developing Natural Links
If your article is picked up on another blog, linking to your own articles or website in your post ensures a connection back to your website. Adding an embed code to your site for other forms of content, such as infographic and images, helps to facilitate content sharing while also providing a connection back to the original source.
10. Monitoring your Activities
Track your efforts to stay on top of your SEO-friendly content. Google Analytics is a simple and free tool that allows you to monitor your page views and average time spent on – page. Simply looking at these basic metrics will give you a clear understanding of the content pieces are well-liked and received, allowing you to duplicate that form of content in the future.